The Jane Walker Edition by Johnnie Walker
The Jane Walker Edition by Johnnie Walker
Women all over the world are at the height of their gender
equality movement with various hashtags, a popular one being #womenempowerment.
So the buzz garnered from the launch of The JANE Walker Edition by Johnnie
Walker was no surprise, as the intent was to champion women’s right. Way to go!
Stephanie Jacoby, vice president of Johnnie Walker, said in
a statement, “Important conversations about gender continue to be at the
forefront of culture and we strongly believe there is no better time than
now to introduce our Jane Walker icon and contribute to pioneering
organizations that share our mission. We are proud to toast the many
achievements of women and everyone on the journey towards progress in
gender equality.”
Part of that mission is supporting women’s
organizations and charitable causes. For every Jane Walker Edition bottle produced, Johnnie
Walker will donate $1 to organizations supporting women’s progress, up to
$250,000.
Featuring the new Jane Walker
female brand icon, it coincides with Women’s History Month in March and
International Women’s Day. Johnnie Walker Black Label the Jane Walker
Edition will be available nationwide starting March 2018 at a suggested retail
price of $34.00 for a 750 ml bottle.
Visit WalkWithJane.com for more information.